When Tomima Edmark founded HerRoom in 1998, it was to meet a real challenge in the online shopping world. We could buy so many products online, why not lingerie? Department stores and specialty boutiques don`t carry a wide range of brands and styles in all sizes and colors, making it difficult for many women to find what they needed. And yet, it seemed impossible to purchase clothing like bras, swimwear and shapewear without trying them on first. To answer that challenge, HerRoom was created and evolved with features designed to make online lingerie shopping as easy and enjoyable as possible. Check out some of our unique features.
When Tomima Edmark founded HerRoom in 1998, it was to meet a real challenge in the online shopping world. We could buy so many products online, why not lingerie? Department stores and specialty boutiques don`t carry a wide range of brands and styles in all sizes and colors, making it difficult for many women to find what they needed. And yet, it seemed impossible to purchase clothing like bras, swimwear and shapewear without trying them on first. To answer that challenge, HerRoom was created and evolved with features designed to make online lingerie shopping as easy and enjoyable as possible. Check out some of our unique features.
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